4-week Print and Video Campaign

culture week

art week

nature week

Artist Vignettes

Digital Ads (converted from HTML5)

digital ads
digital ads

Our biggest creative challenge in the development of campaign content was that the park would not be camera-ready until the very end of our promotion period. We were tasked with marketing a finished park while it was still very much a construction site, which pushed us to think outside the box when it came to creative assets.